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Ingrid is a reporter for TechCrunch, joining February 2012, based out of London. She comes from paidContent.org, where she was a staff writer, and has in the past also written freelance regularly for other publications such as the Financial Times. Ingrid covers mobile, digital media, advertising and the spaces where these intersect. When it comes to work, she feels most... ? Learn More
Microsoft really wants to make sure it can compete against Amazon and Apple in the e-books space — and it’s putting its money where its mouth is. In addition to the $300 million Microsoft is investing for a 17.6 percent stake in Newco, the un-named subsidiary that will now house B&N’s Nook and other digital businesses, it looks like it is putting other money towards the venture, according to the 8-K form filed by Barnes & Noble earlier today.
A section called “Commercial Agreement” notes that Microsoft will be paying the Barnes & Noble subsidiary $180 million in connection with revenue sharing on the Nook app that B&N will make for the Windows 8 platform. This is nonrefundable, the filing notes. Microsoft is also paying $125 million (equal to $25 million over five years) “for purposes of assisting NewCo in acquiring local digital reading content and technology development.” This, too, looks to be nonrefundable.
The 8-K form appears to note that this is on top of the $300 million investment, and it will only become effective once the investment deal is closed. It also notes that it can only be terminated by Microsoft in case of bankruptcy or insolvency of Newco; a material default at Newco; or by Newco for a similar material default by Microsoft. The exact terms of the revenue share are not included in the filing.
The 8-K form was filed after the two companies came together for a joint call with analysts. That, too, gave a little more insight into what the deal will entail.
Andy Lees, president of Microsoft, is leading on the deal for his team, and he made it clear that while today there was no news on devices or any “product roadmap,” this was about more than just a book app for Microsoft’s next OS: “The option here is to define the future of reading,” he said. “We’re more than just the platform provider.” His take today was to turn that into a wider conversation about experience and discovery, but what people really want to know was whether that means a Windows Nook.
Today, no direct answer on that but no denial, either. “We’ve been working with hardware manufacturers to provide [the minimum requirements]” for them to make Windows 8 tablets with the lowest-costing processors and other equipment, he said. He also claimed that Microsoft has “not yet done teardown of the Nook,” to determine whether it would run Windows 8 as it is today.
Similar to the lack of specifics on hardware there was also little detail from the B&N end on Windows 8, but again no flat-denial: “We have no plans to sell Windows software right now…but this partnership opens up a whole host of opportunities going forward,” noted B&N’s CEO William Lynch.
And while B&N has taken only small steps in looking at how it would roll out a Nook in Europe, today B&N’s Lynch made a much more forward commitment to the idea: “We think the opportunity is through this partnership internationally,” he said in answer to a question of whether it was more of a domestic or international play. This will also throw into question whether B&N is going, after all, to do anything with Waterstones in the UK, as many have thought it would.
Another thing that didn’t come up much in today’s call: Android. “Microsoft is the ideal partner for the Nook,” noted Lynch. “Few companies own more screens than Microsoft.” So it’s clear that B&N can use Microsoft’s platform as an outbound route to getting more traction on its Nook platform. The question is whether Microsoft can use Nook’s platform to its own advantage.
That’s a question that some have already started to weigh up:
“My 1st reaction: MS just invested $300M in further insuring Android fragmentation. B&N will now have resources to eat with a fork,” quipped Charlie Kindel, the ex-Windows Phone boss who is now an angel investor and entrepreneur.
That wasn’t his only thought. The other underscores a challenge Microsoft has to try to make this work when its other attempts have gone nowhere: “Today, I feel for the members of the old Microsoft Reader team (and Bill Hill). So typical of MS to ignore its visionaries,” he noted, referring to the exec who left Microsoft in 2009 — ironically before Amazon launched its first Kindle e-reader.
My 1st reaction: MS just invested $300M in further insuring Android fragmentation. B&N will now have resources to eat with a fork.
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Charlie Kindel (@ckindel) April 30, 2012Today, I feel for the members of the old Microsoft Reader team (and Bill Hill). So typical of MS to ignore it's visionaries.
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Charlie Kindel (@ckindel) April 30, 2012Microsoft, founded in 1975 by Bill Gates and Paul Allen, is a veteran software company, best known for its Microsoft Windows operating system and the Microsoft Office suite of productivity software. Starting in 1980 Microsoft formed a partnership with IBM allowing Microsoft to sell its software package with the computers IBM manufactured. Microsoft is widely used by professionals worldwide and largely dominates the American corporate market. Additionally, the company has ventured into hardware with consumer products such as the Zune and...
Learn more Barnes & Noble, Inc. is a bookseller. Its principal business is the sale of trade books (generally hardcover and paperback consumer titles, excluding educational textbooks and specialized religious titles), mass-market paperbacks (such as mystery, romance, science fiction and other fiction), children’s books, bargain books, magazines, gift, cafe products and services, music and movies direct to customers. As of January 31, 2009, the Company operated 778 bookstores and a Website. Of the 778 bookstores, 726 operate under the Barnes &...
Learn more The nook is an electronic book reader produced by Barnes & Noble and runs on the Android platform. The nook will compete with the Amazon Kindle, Sony Reader, and other readers. It is said to include Wi-Fi and AT&T 3G wireless connectivity, a six inch E Ink display, and a separate, smaller color touchscreen that serves as the primary input device. The device will also have a MicroSD slot for extra storage. The nook has a user replaceable battery...
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